Brand Valuation
Coming to brand valuation, we would say that creating a power brand involves blending of resources in a unique way. The resources spent on brand building are not consumed and have a lagging effect, which ultimately turns out in formidable asset formation, over a period of time
Building of brands takes years; most of the famous brands are even 100 years old. In order to optimize the gains it becomes necessary to know the intrinsic value of brand from time to time. Gateway Infotech provide service to the companies to evaluate their brand position in the market through its brand research.
Intangible benefits are:
- Enhances Confidence
- Indicator of effective utilization
- Credibility to the real worth
- Strategy development
Tangible Benefits:
- Discount Rate
- Fund Raising
- Licensing
- Disposal
- Merger & Acquisition

